Hello, my name is Luis Queral.

luis not luis

I work for The New York Times as a researcher and
product design lead specializing in generative AI tooling.

This website is where I publish my work, write about my process, and share scraps of inspiration.

I am based in Baltimore, Maryland. You can reach me at hey@queral.studio

writing

[coming soon]

projects

[coming soon]

music

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